google my business optimization services

What Is Google My Business Optimization

Google My Business is a tool that allows you to promote your Business Profile and business website on Google Search and Maps. With your Google My Business account, you can see and connect with your customers, post updates to your Business Profile, and see how customers are interacting with your business on Google.

What is Google My Business?

As mentioned, Google My Business is a tool that enables you to manage and optimize your Business Profile on Google. So to explain what Google My Business is and how it works, let’s first make sure we’re clear on what a Business Profile is.

Your Business Profile is Google’s term for your Google business listing. Business Profiles appear in Google Maps and in the local results of Google Search.

How Does Google My Business Work?

Google mails pin codes directly to the business owner’s address within 3-7 days of ownership request.  Be on the lookout for these codes to arrive in the mail, as they are critical to your page launch.

Google is absolutely huge on trust, I mean they have to be! They understand people depend on their search engine for virtually everything under the sun. A Plumber for that annoying leak, an Electrician for that shorting light, or an HVAC guy for that AC that just won’t get cold enough. Our life paths intertwine with Google on a daily basis, and any savvy business owner must recognize this, and capitalize!

Your customers are ready to connect – by calling, messaging, or leaving reviews. Now, with more ways to transact, you can do more business.

How Do I Access Or Find Out If I already Have A Google My Business?

Start your Google My Business profile by claiming your business on Google. If your company has a Google My Business profile but doesn’t own it, you can claim it via Google. With Google My Business, you can connect with your customers, post updates to your business profile, and see how customers are interacting with your Business on Google

All I need to do is create a google my business profile? No

In an effort to gain more visibility on Google, many businesses create a Google business listing (known officially as a Business Profile). If you’re one such business owner, something you might not realize is that creating a Business Profile does not give you management over it, and you need those management and editing capabilities if& you want your Business Profile to work for you as a business or marketing tool.

So how do you gain management over your Google Business Profile? The answer is that, in addition to creating a free Business Profile, you must also separately create a free Google My Business account for that profile.

There is so much more work to do after that just to make you show up for what people are searching for when searching for your products or services.

Statistics You Should Know As A Business Owner!

There are 30.7 million small businesses in the U.S. which account for 99.9 percent of all U.S. businesses (SBA, 2019).

The Small Business Administration (SBA) defines a small business as a firm that has fewer than 500 employees. This means that many highly valued startups in the U.S fit within this definition of small businesses.

The definition of a small business varies across the world. For comparison, in Europe, any company with fewer than 50 employees is considered “small.” In Australia companies that have 15 or less are also categorized as such and account for 98% percent there too!
A recent study shows us how America’s most common businesses operate: those having 100-499 workers make up about 3 out 5 while 20+ folks only manage 1/10th – but what does this mean? It means we need more workable solutions when it comes time to find your perfect fit online so you can succeed no matter where life takes you.

What percentage of Google searches are local?

[dt_quote type=”pullquote” background=”fancy” animation=”fadeInLeftBig”]46% of all searches on Google have local intent. You can bet that many people are looking for businesses and services in your area, so it pays off when you optimize website pages with mobile-friendly design elements like text size or layout format because these make the site more accessible to those who use their phones as search engines while out walking around town![/dt_quote]

How often does the Google 3-pack show up?

[dt_quote type=”pullquote” background=”fancy” animation=”fadeInLeftBig”]The Google Local 3-pack is the most popular pack among searchers with local intent, appearing in 93% of searches. This increases efficiency for mobile users and should be a priority on your website![/dt_quote]

What percentage of Google searches are “near me” searches?

[dt_quote type=”pullquote” background=”fancy” animation=”fadeInLeftBig”]”Near me” Google searches have doubled in the past year. Being available on Google search means it’s much more likely that people will stop into your store when they are looking for a local business, especially if you use keywords like ‘nearby’, ‘close-to, and other words related to location which shows up as results near them![/dt_quote]

What percentage of people visit a brick and mortar store that they found online?

[dt_quote type=”pullquote” background=”fancy” animation=”fadeInLeftBig”]People are more likely to stop in and check out your business if they can find it on a mobile device. People want convenience, so make sure that you have easy access for them![/dt_quote]

What percentage of local mobile searches lead to a sale?

18% of local mobile searches lead to a sale within one day. Being able to rank locally on Google can have an immediate impact on your business!
Today, many people are searching for businesses and they’re much more likely to visit the stores that pop up in their search results than those who don’t show up at all or are poorly ranked far down page rankings list. Getting set up with My Business is critical if you want prospective customers coming through those doors – it’s what we do best here!
[dt_quote type=”pullquote” background=”fancy” animation=”fadeInLeftBig”]18% of local mobile searches lead to a sale within one day. Being able to rank locally on Google can have an immediate impact on your business!
Today, many people are searching for businesses and they’re much more likely to visit the stores that pop up in their search results than those who don’t show up at all or are poorly ranked far down page rankings list. Getting set up with My Business is critical if you want prospective customers coming through those doors – it’s what we do best here![/dt_quote]

What You Will Receive As A Service...

A lot of our process is very technical and some of it proprietary, but to keep it simple for you we will explain it like this. We focus on fixing or building out your business presence online while optimizing your Google My Business & Bing listings for keywords that have high volume. Once your business listings are built out and you have a presence online, half the battle is done for us and you. However, then it’s our job to target trending keywords that your potential clients are looking for.

As you were explained above the goal is to get you to appear in the top three spots for any specific keyword we’re targeting. However, even if this doesn’t get accomplished right away, you will start obtaining new customers within two months of us starting to help you. Everything is tracked in our system so you will receive reports on a monthly basis that will allow you to see your progress.

60 - 300 Business Listings are Built out Over Three Months

Business listings are very important for your business to have enough of a local presence to drive traffic. In the Public Relations world, it would be called a press frenzy but we do it with your Business Name, Address, Phone Number, and Website all across the web. What we do lets Google know you’re an established business. In order to make sure you’re a credible business we help you with a process for reputation management and make sure your business information is correct across the internet.


We list your business on several directories each package varies in number.

Press Releases

The purpose of a press release is to get attention, make news, and generate publicity. Most importantly
-that it’s an effective way for companies or organizations in the public eye (and those looking ahead) alike; whether they’re big names like Coca Cola® with their iconic logo on every bottle across North America -or simply just another mom & pop shop down at city center-, when something happens worth noting–whether good OR bad, we want everyone else out there listening…to know about YOUR story!

If we build a website for you or even start to work with you we send out a press release. We have one standard one that we send out and the second we write for you to announce anything you feel the local media should be aware of. We can even set you up a press release account for your own use.


We Base Keyword Targeting Based Upon User intent.

We target keywords based on user intent. What we mean is we look for words that your potential customers are typing into Google when they look for your service or product and want it right away. We integrate these words into several different areas throughout the back end of Google My Business making Google further recognize your business’s intent.

We Post To Google My Business Weekly

Google wants to help you find what’s relevant, based on your search. When posting new content through GMB listings for businesses in the area around us or even just our own business then we are able to contribute by providing local information and sharing it with others who may need that same info!

Google strives towards making sure their users have access to all types of services including those related specifically toward developing location authority – so let them know how awesome they’ve been doing when someone asks :)

We Blog for You!

Blogging is an excellent way of sharing information about your business and its services. You may also want to share opinions or thoughts on certain topics, such as the company’s latest product release example; this can give them more personality while making customers feel like they are getting “a side” from who you are without having actually met in person yet!

How Much for Monthly Services?

Our pricing and plans run month to month. We ask for a six-month commitment, but we will honor a one-month notice by email. The fact is that we’re so sure that what we do for you will generate business that if you don’t see results in 6 months we will continue to work on it for 3 months.